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THE ID MARKETING GROUP |
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ID Marketing Group, led by managing directors Wilbur Gonzalez, Wendy Maitland and Reid Price, is an elite division of Brown Harris Stevens, which specializes in the pre-development planning, marketing and sales of premier, design-driven residential new development. Now in its second year of operation, IDMG has already represented well over $1 billion in new developments.
IDMG represents a new generation of brokerage. Their personal and professional network of prominent clients and influencers in the entertainment, design and finance industries, combined with their vast global reach via the exclusive affiliation with Christie's Great Estates create exposure and results which are second to none.
IDMG collaborates with top developers creating brand identities for extraordinary properties that involve world class architecture and design. The IDMG business model offers hands-on, day-to-day consulting, management and sales from inception to completion of each development they represent. Each partner brings an enormous wealth of diverse resources, experience and expertise, creating a dynamic and unrivaled force as a highly specialized marketing and sales firm.
MANAGING DIRECTORS
Wilbur Gonzalez
Wilbur Gonzalez, senior vice president of Brown Harris Stevens and managing director of ID Marketing Group brings more than a decade of experience in luxury residential real estate with exceptional results. His success is a blend of top-notch negotiating skills, creative marketing and a confidence in the market. "I love the diversity, energy and architectural beauty of New York. I have invested in several new developments including 40 Mercer, 505 Greenwich, 255 Hudson, 100 West 39th, 15 Broad and 56 Pine. I continue to be bullish on our luxury market. We are a global city with international appeal strengthened by Wall Street, Fortune 500 leaders and Hollywood. No other city in the world has that combination. My confidence in the market reassures my buyers of their long-term investment. Quality luxury real estate will slowly but surely continue to rise into 2007. Having recently sold out Jean Nouvel's 40 Mercer in record time at record numbers, I'm convinced new developments with acclaimed architects will lead that market.
Wendy Maitland
Wendy Maitland is Senior Vice President at Brown Harris Stevens, as well as Managing Director of ID Marketing Group, a new concept in specialized real estate marketing. Maitland is a highly innovative real estate executive who has not only engineered historic deals in the booming New York City market, but who has actually had enormous impact on the way business is done today, with her unique style of deal-making based on a philosophy of “win/win.” The proof of Wendy Maitland's unique methodology is in her extraordinary sales record over a meteoric five-year career, as evidenced by her over $300,000,000 in residential sales in that short time which garnered her top sales person in 2006 at her former firm. By compiling a remarkable history of deals in which both parties were pleased, she has amassed an extraordinary list of clients that grows continuously by word of mouth. Maitland obviously loves her work and this has attracted not only elite buyers but also some of the most creative developers in the business. Wendy Maitland's genuine love of crafting mutually satisfying deals has brought her a sterling reputation among clients and fellow brokers alike, but she has also garnered admiration from everyone who knows her for the way she lives her life, as a mother and as an activist in humanitarian causes.
Reid Price
Much of Reid's 11 year career has been focused on residential new development. As Vice President at Prudential Douglas Elliman, Reid played a vital role in the marketing and sales of 13 condominium developments throughout the Flatiron, Chelsea, SoHo, Tribeca and the Financial District. He later went on to The Sunshine Group and served as the on-site senior marketing and sales director for premier developments including the Hubert, Spring, RiverLofts and Downtown by Starck. Under Reid's leadership each of these developments achieved record breaking sales.
In addition to Reid's diverse skills and leadership having earned him stellar track-record, with over $800 million in sales throughout Manhattan, he is universally well-liked and highly respected amongst colleagues and loyal clients alike.
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